Boldness, passion, creativity and expertise: the new trends in worldwide catering will be created at Sirha!
 More than 20 years ago, Sirha dared to do what no one else had ever imagined before: persuade chefs to step out of their culinary laboratories and demonstrate their incredible talent to the whole world.
This is how the unique concept of this major event was born, based on values such as passion, authenticity, innovation and excellence: it combined an international professional trade exhibition with one of the most prestigious culinary shows in the world.
Whether experienced or up-and-coming chefs representing a wide range of catering worlds, manufacturers, distributors or decision-makers, all these stakeholders share the same passion and join together at Sirha, the global catering laboratory in Lyon, gastronomic capital of the world.
Sirha is the world stage for new trends!
Sirha is a unique, interactive show, with innovation at the very core of the event, where the energy of exhibitors and visitors alike is focused for the benefit of tomorrow’s catering trends.
During Sirha, more than 10,000 chefs from 136 countries are made to feel at home!
Paul BOCUSE, the most famous of them all, will be amongst Michelin-starred chefs, brand chefs and rookie chefs, who all look forward to Sirha, which comes as no surprise.
Because the event is a unique opportunity for them to meet other chefs and compare ideas, discover market innovations and fire up their creativity. But it is also a rare occasion for them to enjoy each other’s company and to celebrate the world festival of taste in a place where everything has been designed for them.
 BRUNO MENARD / RESTAURANT L’OSIER 3* MICHELIN TOKYO
"Sirha gives me the opportunity to meet up with my peers and the people who work in this industry. I can have a chat with all of them and see what is happening in the catering world, which is wonderful. Seeing the passion that revolves around Sirha and just being part of it represents a moment of pleasure and pure happiness."
YANNICK ALLENO/ MEURICE 3* MICHELIN
"The atmosphere around Sirha gets better every year; it is an event that anybody involved in the catering business simply cannot afford to miss. It is the place to be in order to check out the latest trends and see what's happening in the industry; it's worth having a look at all the stands. And the great thing for us in particular is that it allows us to see all the chefs from around the world, friends that we rarely get a chance to see during the year."
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